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Core Practice

Startup Advisory

We provide end-to-end advisory support to ambitious founders building high-growth ventures across Africa. From ideation and company formation through to fundraising, scaling, and exit preparation, we deliver an integrated blend of strategic, commercial, and legal guidance tailored to the unique challenges and opportunities in African markets.


Services for Founders

  • Ideation & Validation: Refining your concept, market research, and product-market fit analysis.
  • Formation & Structuring: Company incorporation, cap table design, and robust early governance setup.
  • Business Strategy & Planning: Developing scalable business models, financial projections, and growth roadmaps.
  • Go-to-Market Strategy: Customer acquisition plans, pricing, and market entry support across African regions.
  • Regulatory Advisory: Navigating licensing, compliance, and sector-specific regulations (especially fintech, healthtech, and agritech).
  • Fundraising Readiness: Data room preparation, pitch deck refinement, financial modeling, term sheet negotiation, and investor introductions.
  • Team Building & Operations: Talent acquisition strategies, organizational design, and operational efficiency.
  • Commercial Contracts & IP Protection: Drafting founder agreements, customer/supplier contracts, and safeguarding intellectual property.


Let's Discuss Your Startup Journey

Long-Term Partners

We partner with founders as long-term strategic advisors, bridging the gap between visionary ideas and institutional-grade execution while preserving the agility and speed essential for African startups to thrive.